Florence Rose doesn’t want an office job but she would quite like your attention. The 25-year-old has tried photography and painting, and has modelled for Gucci and Stella McCartney, but recently film and music have been havens for her exuberant creativity. She studied performance art at Central Saint Martins and experimented with directing before completing her first short, One White Feather. A surrealist piece about a girl who entirely loses her sense of self after seeing a swan, it’s currently on a festival run before appearing online next year. Now, Rose is completing an excellent debut mini album of darkly cinematic dream pop, My Lust Is My Religion, and plotting some videos and a live show to accompany it.

“Songs help me expel the rage inside me that I wouldn’t be able to get out in any other socially acceptable way,” she says. She’s fond of folk and was planning to make softer music, but quickly realised “how much I liked screaming, big drums and being dramatic”. Her videos are like little reminders of the peak Tumblr era that shaped her pleasingly weird, goth-adjacent aesthetic. The shoot for I Am Your Daughter (“a carnal and desperate track with touches of religious torment, Oedipal love and homoeroticism”) sees her perform a dance/fight between a forbidden lover and an axe; she promises “watery abandonment” for next single In Your Room. Attention secured.

• The single Isn’t Life Beautiful is out now, with the My Lust Is My Religion mini album to follow in summer 2024.